Footwear Brand of the Moment (nomination) - Drapers Footwear Awards
This award will go to the footwear brand that is really having its moment operating in the UK market today. The Drapers editorial team will decide on the shortlist after consulting with a wide range of industry contacts. The winner is voted for by the Drapers Footwear Awards judging panel.
Criteria against which brands will be judged:
- Evidence of a strong business strategy and plan for growth
- Improvements made over the last 12 months
- Innovative product & a strong brand ethos throughout the business
- Solid sales performance
- Strength of customer service with clear delivery and returns process
- Strong results driven marketing, social media and content plans
