2025 Winners
Best Footwear Marketing Campaign
Winner: Schuh
Best New Brand
Winner: Nnormal (Unify Brand Partnerships)
Best Use of Social Media
Winner: Footasylum
Footwear Manufacturer of the Year
Winner: New Balance
People and Progress Award
Winner: Dr Martens
Best Online Operation of the Year
Winner: Dune London
Team of the Year
Winner: Hotter Shoes
Best Sustainable Initiative of the Year – Company Turnover Under £10m
Winner: Little Green Radicals
Independent Footwear Retailer if the Year
Winner: My First Steps
Sponsored by
Student Footwear Designer of the Year
Winner: Jamie O'Grady
Sponsored by
Footwear Designer of the Year
Winner: Ettore
Best Sustainable Initiative of the Year – Company Turnover Over £10m
Winner: Vivobarefoot
Store Staff Member of the Year
Winner: Jennifer Tait: Maddie & Marks Childrens Shoes
Kids’ Footwear Brand of the Year
Winner: Start-Rite
Men’s Footwear Brand of the Year
Winner: New Balance
Sponsored by
Women’s Footwear Brand of the Year
Winner: FitFlop
Sponsored by
Multiple Footwear Retailer of the Year – Consumer Choice
Winner: Clarks
Lifetime Achievement Award
Winner: Neil Clifford: Kurt Geiger